Junk removal flyers and yard signs are old-fashioned, and they can still work, because junk removal is a street-by-street business. When a neighbor sees your truck in the driveway next door and then finds your door hanger on their own handle, you are the company they think of when their garage fills up. Here is how to make print earn its keep.
Junk Removal Advertising is an independent referral service, not a marketing agency. When you send the form, your details go to an independent marketing agency that prepares any proposal and does any work.
Door hangers on the street you just worked
The best moment to market to a street is right after a job on it. The neighbors saw the truck. Some of them have the same overflowing garage. Leave door hangers on the houses either side and across the street, before you drive away. A door hanger beats a flyer tucked under a mat because it is seen at eye level and is harder to ignore. Check your town’s rules on leaving material at doors before you start.
Yard signs after a job
Ask the customer if you can leave a small sign in the yard for a few days. Many will say yes, especially after a job well done. A sign that reads like a simple fact, your name, junk removal and your web address, works better than one crammed with every service. Collect it when you said you would. Towns often have rules about signs on public land and roadsides, so keep to the customer’s own yard and check local rules.
What to put on a junk removal flyer
- Your name and logo, exactly as on your trucks and your Google listing.
- What you take, in a few words: furniture, appliances, cleanouts, debris.
- One way to reach you, big: your phone number, and your website or a code to scan.
- A simple next step: text a photo for a quote.
- The towns you serve, so people know you come to them.
Leave off long price lists and fine print. A flyer has about as long as it takes someone to carry it from the door to the recycling bin to make its point.
Design that reads from the street
Yard signs and truck graphics are read from a distance, often from a moving car. Use one bold color against a plain background, a big simple font and no more than a handful of words. If you cannot read it from across the street, it has too much on it. Match the look to your trucks and website so every piece builds the same name. The same name matters online too: Google’s guidelines say your Business Profile name should match the real-world name you use on your storefront, website and stationery.
Other print that works for haulers
- Truck wraps and lettering: the biggest sign you own, seen everywhere you drive.
- Magnets for a pickup or trailer, if a full wrap is not in the budget yet.
- Business cards left with real estate agents, property managers, hardware stores and storage facilities, with permission.
- Leave-behinds after a job: a card on the counter with a thank-you and a line asking for an honest review.
Print supports your online advertising rather than replacing it. Many people who pick up a door hanger may look you up on Google before they call, so make sure what they find there matches the name and look on the paper in their hand.
Track what print brings
Print is hard to measure unless you plan for it. Use a separate phone number or a web address just for door hangers, or simply ask every caller how they heard of you and write it on the job. In time you will see whether print pays on your streets. If it does, keep it; if not, the money may do more in your Google listing and ads. The junk removal leads page compares where jobs come from.
Want print, online ads and your Google listing working as one plan? Get a proposal from an independent agency that works with haulers.
Questions owners ask
Do flyers work for junk removal?
They can, especially door hangers on the street of a job you just finished. Track the calls they bring so you know.
Where should I put junk removal yard signs?
In a customer’s own yard, with permission, for a few days after the job. Check your town’s rules before placing signs anywhere else.
What should a junk removal flyer say?
Your name, what you take, the towns you serve and one big way to reach you. Keep it short enough to read at the door.
Is a truck wrap worth it?
A wrap is seen wherever the truck goes, on every drive and at every curb. Keep the design simple and readable from a distance.
Get a proposal